Wednesday, July 27th, 2022
Market and consumer insights for food-industry professionals
Discover new opportunities in the Polish plant-based food market. What are Polish consumers’ consumption behaviours and expectations around plant-based food?
If you work in the food industry in Poland, this is a must-read! In this article, you’ll learn how Polish consumers are behaving, what they expect from plant-based foods, and what commercial opportunities exist for the food industry.
Plant-based food in the Poland – key highlights:
Plant-based plain milk (€37m) accounts for almost 90% of plant-based milk sales (€43m). The remaining 10% come from plant-based flavoured milk (€5.7m). The plant-based plain-milk sector is dominated by almond (€9.1m), followed by oat (€7.5m) and soya (€6.9m). The sector showed double-digit growth in sales value (76%) and even triple-digit growth in discounters (126%) over the past two periods. The plant-based flavoured-milk sector is dominated by soya (€3.8m), followed by rice (€653k) and oat (€630m). Discount stores showed triple-digit growth over the past two periods.
To learn more, download the report ‘Plant-based food in Poland’ for free here.
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