An introduction to intellectual property

With the plant-based and alternative-protein sectors continuing to grow, protecting your business’ innovations is an important element of being a successful player in the industry. But, what are the different types of intellectual property (IP) and how can you create an IP strategy that aligns with your business strategy? 

This webinar, hosted by ProVeg International in partnership with the law firm Withers & Rogers, will delve into the practicalities of IP, and looks at how you can cover your business’ IP needs. The webinar will cover:

• Why intellectual property is key to business growth
• The main types of IP.
• The key first steps you should take to start protecting your product/s.
• Best-practice examples of businesses with successful IP strategies, along with common mistakes to avoid.
• The importance of risk management in relation to IP, along with the financial considerations.

You’ll come away from this webinar with a better understanding of the basic concepts of intellectual property and what actions you should take to start protecting your products and services.