supermarket aisle
Source: Unsplash / Hanson Lu

Succeeding on supermarket shelves: How integrated-segregated product placement can promote sustainability and boost profits

(1 min read)

Is it better for vegans and vegetarians to have a one-stop aisle shopping experience, where they can find all of their plant-based products in one place without being confronted by meat and dairy products?

Or is it a more effective sales technique to integrate plant-based products with their meat alternatives, thus allowing non-vegan shoppers to more easily transition to plant-based? Download our infographic to find out…

Succeeding on supermarket shelves

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