Image source: Pexels/George Milton

Macro vs Micro-influencers

(1 min read)

What are they? What are the differences between them? How can you effectively channel their influence to promote your plant-based product?

Macro vs Micro-influencers

Filesize: 340.3kB

Dive deeper

For a more detailed overview on working with influencers check out our whitepaper, How to work with influencers to reach key consumers, or to hear directly from industry experts check out our webinar on the topic.

This could also be interesting for you

Choose what interests you:

Categories
Sort by

February highlights from the plant-based and alternative-protein sectors: UK government urged to allow plant-based brands to use dairy-like terms, and precision-fermentation-derived products gaining momentum 

Alternative proteins are gaining momentum despite challenging market conditions. From record…

Edinburgh city

January highlights from the plant-based and alternative-protein sector: Edinburgh becomes first EU capital to join the Plant Based Treaty

As retailers and foodservices embrace Veganuary, Edinburgh makes history by becoming the first…

Young positive glad smiling couple of customers choosing chocolate in food department of supermarket

December highlights from the plant-based and alternative-protein sector: Swiss court sides with Planted on meaty labelling

As we head into the new year, companies like This and Domino’s have launched new plant-based…